Bob & Partners Part of the Bob & Co group
Enterprise Singapore / MRA grant

Fund up to 70% of your
Malaysia expansion.

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The Market Readiness Assistance (MRA) grant helps Singapore companies expand into new overseas markets by defraying the costs of market promotion, business development and set-up.

70%Of eligible costs for local SMEs
S$100kCap per company, per new market
3Pillars of supportable activity
12Months maximum per project
About the grant

What the MRA grant covers.

Support of up to 70% of eligible costs applies to local SMEs from 1 April 2026, as announced in Budget 2026. Each application is limited to one activity in a single overseas market.

Pillar 01 · capped at S$20,000

Overseas market promotion

  • Overseas marketing & PRConduct a marketing or PR campaign to promote products and services.
  • Overseas trade fairsParticipate in physical or virtual overseas trade fairs.
Pillar 02 · capped at S$50,000

Overseas business development

  • Identifying overseas partnersFind franchisees, distributors, JV partners, logistics partners and more.
  • In-market business developmentEngage business development services overseas.
  • Overseas marketing presenceDeploy an employee overseas to conduct business development.
Pillar 03 · capped at S$30,000

Overseas market set-up

  • Market entryOverseas incorporation, IP protection, trade credit insurance and similar set-up costs.

A new market is one where the company has not exceeded S$100,000 in annual sales in any of the previous three years.

Eligibility

Who can apply

  • Business entity registered and operating in Singapore
  • At least 30% local equity held directly or indirectly by Singaporeans and/or Singapore PRs
  • New to the target market: annual sales there not above S$100,000 in any of the preceding three years
  • Group annual sales turnover not above S$100 million, or group employment of no more than 200
Before you apply

Rules to plan around

  • No retrospective applications: apply before the project starts, payment is made or a vendor contract is signed
  • Each project must not exceed 12 months
  • Group applications (two or more companies on one form) are not allowed
  • Submit no more than 6 months before the project start date

Employers eligible for the SkillsFuture Enterprise Credit can qualify for additional subsidies under the scheme.

How to apply

From target market to disbursement.

  1. 01Identify your market

    Confirm the target market qualifies as new to your company.

  2. 02Choose activity & vendor

    Select one supportable activity and a suitable vendor.

  3. 03Prepare documents

    Financial statements, vendor quotations and credentials.

  4. 04Apply via the portal

    Submit on the Business Grants Portal with Corppass. Processing takes around 8–12 weeks.

  5. 05Deliver & claim

    Accept the Letter of Offer, complete the project, then submit your audited claim.

How Bob & Partners helps

Expanding into Malaysia with MRA support.

We help Singapore businesses plan their Malaysia entry around the grant, then stay with them from setup through ongoing compliance.

Discuss your expansion →
Our support

Malaysia expansion services

  • MRA eligibility check and application preparation
  • Malaysia company incorporation
  • Corporate secretarial services
  • Accounting and bookkeeping
  • Payroll and tax compliance
  • Ongoing business support
Official source

Information summarised from Enterprise Singapore as of September 2026. Grant terms, support levels and caps may change, so please refer to Enterprise Singapore for the latest details before applying.

View the MRA grant on Enterprise Singapore ↗
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